FOR IMMEDIATE RELEASE
Small Potatoes To Host Workshop on Crowdfunding
Contact Martin Butts
Utica, NY April 21, 2014
As banks have tightened the strings on loans, more and more entrepreneurs are looking for alternatives to fund their business start-ups or expansion. Increasingly, they are turning to crowdfunding sites like IndieGoGo and Kickstarter, where they are able to collect small contributions from family, friends, and strangers in exchange for “perks”. In 2013, businesses and individuals successfully crowdfunded $5 Billion.
Crowdfunding is part of the White House's Start-Up America initiative and has been featured in the Wall Street Journal, New York Times, and Inc. Magazine. Done right it not only provides entrepreneurs with funding, but activates their personal network as brand ambassadors.
|Attendees at our crowdfunding workshop in Niagara Falls|
Participants in this program will learn how to practically manage and promote an online crowdfunding campaign. We'll discuss platforms, developing a promotional plan, building a team, and other aspects of running a successful campaign.
In 2013 Allan Gandelman of Main Street Farms in Homer, NY attended the workshop before running a successful campaign to raise over $10,000 to open an urban farm. "Most people don't realize how much work goes into running a crowdfunding campaign. This workshop prepared us to properly set up and run our campaign by giving us a how to on planning, organizing, timing, and execution of the whole process."
Presenter and TEDxUtica speaker, Martin Butts ran a successful crowdfund campaign to expand his business, Small Potatoes in 2011. Since then, he has presented this session around the country, and previous attendees have combined to successfully crowdfund over $300,000.
May 7, 2014
106 Genesee Street
Utica, NY 13501
Cost is $25 per person for pre-registration, $35 day of the event.
thINCubator's purpose is to drive innovation and entrepreneurship in collaboration with other educational institutions, existing entrepreneurs, support organizations, government agencies and the community.
You can register for this workshop using Eventbrite or email email@example.com and write WORKSHOP as the subject for more information.
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Martin Butts is an entrepreneur, writer, speaker and the founder of Small Potatoes, a boutique consulting, marketing, and advocacy firm that specializes in working with small scale and start-up food businesses.